Content Brief Builder

Structured fields · outline · auto-save · export to Markdown

Content Spec

Target Audience

Outline (5 sections)

H2
H2
H2
H2
H2

Key Points & Requirements

SEO & Links

Call to Action

Additional Notes

Preview

# Content Brief

**Title:** How to Choose the Right Business Phone System in 2026
**Primary Keyword:** business phone system
**Secondary Keywords:** VoIP for business, cloud phone system, business calling software
**Search Intent:** Commercial
**Content Type:** Comparison Article
**Word Count:** 2000-3000
**Tone:** Professional

## Target Audience
SMB operations managers evaluating phone systems for 10-200 person teams

**Pain Points:**
Existing system is expensive and hard to manage. Dropped calls. Poor mobile experience. No integrations with CRM.

## Outline
### Why your phone system matters
_Cost of missed calls, productivity impact_

### Key features to evaluate
_Call quality, mobile app, integrations, analytics, AI_

### Top 5 business phone systems compared
_Feature comparison table, pricing, pros/cons_

### How to evaluate for your team
_Decision framework, free trial checklist_

### Making the switch
_Migration steps, porting numbers, training_

## Key Points to Cover
Include real pricing (not just 'contact sales'). Address hybrid/remote work. Mention AI features as differentiator.

## Links
**Internal:** /features, /pricing, /integrations
**External:** G2 reviews, Gartner market guide

## CTA
**Primary:** Start free trial
**Placement:** After comparison table and at end of article

About this tool

What goes into a content brief?
Target keyword and intent, audience persona, article goal, required sections/outline, word count target, SEO guidance (H1, meta description), internal link targets, and writer notes. The builder guides you through each field.
Can I export the brief for a writer?
Yes. Export as a formatted Markdown file or copy as plain text to paste into a doc or ticket.
Is the brief format SEO-team-ready?
Yes. The output structure matches what most SEO and content teams expect: intent, keyword targets, outline, and success criteria.
Does it suggest keywords or headings?
The builder does not crawl the web for keyword suggestions — it helps you structure the brief you define. Pair it with your keyword research tool of choice.
About

Produce a writer-ready content brief: target keyword, audience, intent, outline, links, CTAs. Auto-saves to localStorage.

Export as Markdown to paste into Notion / Docs / Linear. Completeness score helps you spot gaps before handing off.